Google ranking factors 2024

Google algorithm uses over 200 factors to rank a website. But you don’t know exactly what factors are? I have listed these 200 factors of Google ranking. Some of the factors are proven and some of the factors are controversial to SEO experts.

In the year of 2024, in March Google has core update its algorithm. So as a SEO expert you have to be updated for ranking a website. Antique theory will not go on in the SEO industry.

So you should know the Google update and ranking factors. We have listed 200 Google ranking factors in 2024.

Top 10 effective Google ranking factors in 2024

Google has core updated its algorithm. So for effective Google ranking you have to understand the top 10 Google factors. This factor plays a significant role for website ranking. As a SEO expert we will ensure this top 10 factor proper application.

Google Ranking factors
Google Ranking factors

1. Domain Factors

2. Page Level Factors

3. Site Level Factors

4. Backlink Factors

5. User Performance

6. Special Google Algorithm Rules

7. Brand Signal Factors

8. On-site Web-spam Factors

9. Off-site Web-spam Factors

10. Top Ranking Factors of Google Algorithm

200 Plus Google ranking factors

Now the list of Google ranking factors is over 200 in 2024 after Google core update. You can’t exclude any factors from the list. Each of the factors of the list is so important for ranking a website.

So we will go through the list. You have to read carefully and acquire knowledge about Google ranking factors and apply for your site. So let’s dive into the list of ranking factors.

1. Keywords Factor;

2. Domain age Factors

3. Domain Registration Length

4. Keywords in Subdomain

5. Domain History

6. Exact match Domain

7. Public vs. Private WhoIs Factors

8. Penalized Who Is Owner Factors

9. Country TLD Extension

10. Keywords in Title Tag

11. Title Tag Starts With Keyword

12.  Keyword Description Tag

13.  Keyword Appears in H1 Tag

14. How Often a Word Appears in a Document

15. Content Length

16. Table of Contents

17. Keyword Density

18. Latent Semantic Indexing Keywords in Content

19. LSI Keywords in Title

20. Page Covers Topics in Depth

21. Page Loading Speed via HTML

22. Page Loading Speed Vis Chrome

23. Use of AMP

24. Entity Match

25. Google Hummingbird

26. Duplicate Content

27. Rel-Canonical

28. Image Optimization

29. Content Relevancy 

30. Magnitude of Content Updates

31. Historical Page Updates

32. Keyword Prominence

33. Keyword in H2, H3 Tags

34. Outbound Link Quality

35. Outbound Link Theme

36. Grammar and Spelling

37. Syndicated content

38. Mobile-Friendly Update

39. Mobile Usability

40. Hidden Content on Mobile

41. Helpful Supplementary Content

42. Content Hidden Behind Tabs

43. Number of Outbound Links

44. Multimedia

45. Number of Internal Links Pointing to Page

46. Quality of Internal Links Pointing to Page

47. Broken Links

48. Reading Level

49. Affiliate Links

50. HTML Errors / W3C Validation

51. Domain Authority

52. Page’s Page Rank

53. URL Length

54. URL Path

55. Human Editors

56. Page Category

57. Keywords in URL

58. URL String

59. References and Sources

60. Bullets and Numbered Lists

61. Priority of Page in Sitemap

62. Too Many Outbound Links

63. UX Signals from Other Keywords Page Ranks For

64. Page Age

65. User-Friendly Layout

66. Parked Domains

67. Useful Content

68. Content Provides Value and Unique Insights

69. Contact Us Page

70. Domain Trust

71. Site Architecture

72. Site Architecture

73. Site Updates

74. Presence of Sitemap

75. Site Uptime

76. Server Location

77. SSL Certificate

78. Terms of Service and Privacy Page

79. Duplicate Meta Information On-Site

80. Breadcrumb Navigation

81. Mobile Optimized

82. YouTube Channels

83. Site Usability

84. Use of Go

85. User Reviews/ Site Reputation

86. Linking Domain Age

87. Number of Linking Root Domains

88. Number of Links from Separate C-Class IPs

89. Number of Linking Pages

90. Backlink Anchor Text

91. Number of linking pages

92. Backlink

93. Alt Tag for Image Links

94. Link from edu or.qov Domains

95. Authority of linking page

96 Authority of Linking Domain

97. Links from Competitors

98. Links from Expected websites

99. Links from Bad Neighborhoods

100. Guest Posts

2nd 100 most effective Google ranking factors:

101. Links from Ads

102. Homepage Authority

103. Nofollow Links

104. Diversity Links

105. Sponsored or UGC Tags

106. Contextual Links

107. Excessive 301 redirects to page

108. Internal Link Anchor Text

109. Link Title Attribution

110. Country TLD of Referring Domain

111. Link Location in Content

112. Linking Domain Relevancy

113. Page Level Relevancy

114. Keyword in Title

115. Positive Link Velocity

116. Negative Link Velocity

117. Links from Hub pages

118. Links from Authority Sites

119. Linked to as Wikipedia Source

120. Co-Occurrences

121. Backlink Age

122. Natural Link Profile

123. Reciprocal Links

124. User Generated Content Links

125. Links from 301

126. Usage

127. Trust Rank of Linking Site

128. Number of Outbound Links on Page

129. Forum Links

130. Word Count of Linking Content

131. Quality of Linking Content

132. SoteWide Links

133. Rank Brain

134. Organic Click-Through Rate for a Keyword

135 Organic CTR for all Keywords

136. Bounce Rate

137. Direct Traffic

138. Repeat Traffic

139. Poqosticing

140. Blocked Sites

141. Chrome Bookmarks

142. Number of Comments

143. Dwell Time

144. Query Deserves Freshness

145.  Query Deserves Diversity

146. User Browsing History

147. User Searching History

148. Featured Snippets

149. Geo Targeting

150. Sage Search

151. YMYL Keywords

152. DMCA Complaints

153.  Domain Diversity

154. Transactional Searches

155. Local Searches

156. Big Brand Preference

157. Shopping Results

158. Image Results

159.  Easter Egg Results

160. Single Site Results for Brands

161. Payday Loans Update

162. Brand Name Anchor Text

163. Branded Searches

164. Brand + Keyword Searches

165. Site Has Facebook Page and Likes

166. Site Has Twitter Profile with Followers

167. Official LinkedIn Company Page

168. Know Authorship

169. Legitimacy of Social Media Account

170. Brand Mentions of Top Stories

171. Unlinked Brand Mentions

172. Brick and Mortar Location

173. Panda Penalty

174. Links to Bad Neighborhoods

175. Sneaky Redirects

176. Popups or Distracting Ad

177. nterstitial Popup

178. Site over Optimization

179. Gibberish Content

180. Doorway Pages

181. Ads above the Fold

182. Hiding Affiliate Links

183.  Fred Updates

184. Affiliate Sites

185. Auto generated Content

186. Excess Page Rank Sculpting

187. IP Address Flagged As Spam

188. Meta Tag Spamming

189. Hacked Sites

190. Unnatural Influx of Links

191. Penguin Penalty

192. Link Profile with Quality Links

193. Links from Unrelated Websites

194. Unnatural Links Warning

195. Low-Quality Directory Links

196. Widget Links

197. Selling Links

198. Manual Actions

199. Google Sandbox

200. Temporary Link Schemes

What is Search Engine Optimization (SEO?)

Search Engine Optimization is the newest and advanced marketing strategy by which many of us promote our products by boosting our website in Google and other search engines.

SEO is all size fits strategy. It is a marketing system, which is individualized. It is a unique technique. One’s SEO Expert’s idea can’t match with others. As a SEO Expert your trend should be more high quality links to link up on your site. Affiliate marketing 2024 to know more read…

Organic Traffic Ranking Factor:

Traffic is a significant metric for measuring the website ranking in Google and other search engines. While a site gets huge organic traffic, the site can gradually rank in Google search engine.

So as a SEO expert you should mind it, Organic traffic is the most important Google ranking factor.

Google Search Engine Algorithm:

Algorithm of Google search engine is too complex. It is constantly evolving. The rules and regulations Google uses to fix the relevance and use of web pages in responsiveness to any search result of the Google users.

Any web page ranking comes from appropriately using the Google algorithm. Google algorithm directly impacts web page ranking. Google always wants to provide the best and true information to their users.

It combines the on-page and off-page factors to define the relevance and usefulness of a web page in any search query.

On-page factor indicates content pages, using keywords, image and well-structured of the site. To know more about CPA Marketing read it.

Off-page factor means number of quality backlinks to the page. Google algorithms also indicate user engagement like click-through rates and bounce rates of the site.


In conclusion we can say that as a website owner and SEO expert you should stay updated like Google. As Google algorithm changes from time to time, you should change with Google algorithm. Adjust with SEO technique and according to Google search ranking.

Source of the content: backlinko Techbusinessnews

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